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Amichai Shekel

Amichai Shekel

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Amichai Shekel

Amichai Shekel

Content Creator, Speaker, and Founder of AI Master

  • Facebook
  • Instagram
  • YouTube
  • TikTok
  • LinkedIn

Quick navigation

Start

  • Home
  • AI Club

Services

  • AI agents for business
  • Lectures & workshops
  • AI consulting
  • AI for business
  • Business automation
  • Claude Code workshop

Content & contact

Content & Contact

  • AI Tools
  • Knowledge base
  • About
  • Contact

Contact

Call

  • 058-774-4812
  • WhatsApp

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Amichai Shekel

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Nice to meet you

Amichai Shekel.

Content creator · Speaker · Consultant · Founder of AI Master

I’m Amichai Shekel. I teach business owners, managers, and teams how to use AI at work, in Hebrew and without extra jargon or code. Since 2022: 74 companies and organizations, 1,976 lecture participants, and a community of 320,000 followers.

I started in 2022 as a business owner looking for a way to stop doing tasks I hated. I tested tools and built workflows for my own business. I soon found that most organizations already had access to the technology, but lacked the time to learn it and bring it into their work. That is what I now cover in my content, lectures, consulting, and community.

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Lectures & workshops
Amichai Shekel
Amichai Shekel

Content creator

The story

Why I do this.

I test every tool on real work before I teach it. In a session, teams open the tools, write prompts, and build a process they can keep using.

I’ve appeared on Now 14, Channel 10, N12, and Calcalist. I have worked with teams at Google, Meta, Microsoft, and other organizations, and led lectures and workshops for marketing, sales, legal, finance, and operations teams.

I also founded the AI Master Club. Members join a live session in Hebrew each week and get a training library, prompts, AI agents, and a community where they can ask questions.

Path & work.

Who I am

Content creator, speaker, consultant, and founder of AI Master

AI handles recurring tasks; people make the decisions

No code: marketing, legal, finance, leaders

320,000+ followers and national media

What I believe

AI handles recurring tasks; people make the decisions

Every tool is tested on a work task before it enters a session

Explanations in Hebrew and practice with work tasks

Good implementation starts with one measurable process

How we work

Keynotes and intro lectures for teams

Hands-on in-house workshops

Consulting and adoption roadmaps

AI Master Club: live sessions and community

By the numbers

74+ companies spoken at

~2,000 lecture attendees

320,000+ social followers

Hundreds of thousands of views

Get in touch

Let's figure out what you need.

Tell us what you need, and we’ll suggest a suitable next step.

No pressure or commitment. We’ll start with a short call to understand what fits.

  • Choose a topic and share a few details
  • Get a tailored answer and recommendation
  • Or contact us directly by email or phone

How can we help you?

Choose the option closest to what you need.